Founders: AI Is A Better Writer Than You Are. Use It.
At a recent Lightship Bootcamp, I asked ambitious founders a simple question: “Who here is using generative AI to help with their messaging?”
Why Metrics Matter: The Secret to Smarter Business Decisions
Numbers define success. The metrics you track shape your decisions and outcomes. But here’s the catch: Not all metrics are created equal.
How to Build a Brand That Sticks: Authenticity, Clarity, and Confidence
Your brand is more than a logo. It’s your reputation—what people say when you’re not in the room. A strong brand makes people choose you.
Focus Hacks for ADHD Founders: Get More Done, Your Way
Let me start by saying this: everyone in my household is neurodivergent. We are a high-achieving (I hate the term “high functioning”) household, and that’s because we’ve learned how to channel the way our brains are wired. It hasn’t always been this way, though. I used to flail trying to balance being a mom, a […]
Why Being a Great Listener Makes You a Better Founder
As a founder, I mistook defensiveness for confidence. Then advice shifted everything: “Before you point the finger, point it at yourself.”
You May Not Be the CEO—and That’s OK
As a founder, you’re a powerhouse. You have the vision, hustle, and unrelenting fire to drive your business forward with sheer will.